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Awareness Avenue Jewelry LLC

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Woman wearing fine jewelry on a coastal terrace at golden hour

End of Summer Sale

Up to 60% Off Storewide

✓ 250,000+ Happy Customers

✓ Lifetime Warranty

✓ Unbeatable Pricing

✓ Ethically Produced

✓ Conflict Free

Pay Later With

The Last Light Edit

End of Summer Favorites

Twelve customer-loved pieces for late-summer days and every season after — now up to 60% off.

On saleThe Opaline 2-carat oval moissanite ring in 14K solid rose gold with a pavé band.
The Opaline Sale priceFrom $329.95 Regular price$659.95
On saleThe Adelina Rae solid gold ring with an emerald-cut moissanite center stone and pavé side stones.
The Adelina Rae Sale priceFrom $329.95 Regular price$659.95
On saleSolid gold ring with a twisted band and a 1 carat round moissanite center stone.
Twisted Band 1CT Round Cut Moissanite Ring Sale priceFrom $249.95 Regular price$499.95
On saleThe Luna 2-carat oval moissanite ring in solid rose gold.
The Luna - Rose Gold Sale priceFrom $329.95 Regular price$659.95
On saleThe Celestine 2 carat oval moissanite ring in solid gold with a full eternity band.
The Celestine Sale priceFrom $329.95 Regular price$659.95
On saleThe Alina 1 carat oval-cut moissanite ring in 14K solid gold
The Alina - Gold Sale priceFrom $329.95 Regular price$659.95
On saleDouble simulated birthstone heart necklace in solid gold, with pavé accents.Double simulated birthstone heart necklace in solid gold, showcasing the pavé-set crystals.
Custom Double Birthstone Heart Necklace Sale priceFrom $129.95 Regular price$249.95
On saleNatural Moss Agate Teardrop Necklace in solid white gold on green velvet with forest moss and fern accents.
Natural Moss Agate Teardrop Necklace Sale priceFrom $159.95 Regular price$319.95
On saleVine wrap bracelet with a round moss agate stone on green velvet and moss background.
Natural Moss Agate Vine Wrap Bracelet - S925 Sterling Silver Sale priceFrom $149.95 Regular price$299.95
On saleInfinity Heart Bracelet
Infinity Heart Bracelet Sale priceFrom $69.95 Regular price$139.95
On saleOceanis Cascade drop earrings with pear and round cut natural blue topaz stones displayed on a dark oceanic rock.
The Oceanis Cascade Natural Topaz Earrings Sale priceFrom $339.95 Regular price$439.95
On saleGold round-cut moissanite hoop earrings on a stone surface with white orchids and silk.
The Corabelle Moissanite Earrings Sale priceFrom $299.95 Regular price$599.95

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250,000+ Customers

We've served over a quarter of a million clients since 2016 and received tens of thousands of raving customer reviews. Thank you for being part of our journey.

The Awareness Avenue Difference

Fine Jewelry: Redefined.

Integrity is at the heart of everything we do. We use only simulated, ethically sourced, or lab-grown stones, combined with the finest recycled gold, silver and platinum.

Unbeatable Value

Unbeatable Value

Our direct-to-you model cuts out retailer markups, offering exceptional value without compromising on quality. Get literal diamond sparkle for up to 99% off a traditional diamond price.

Lifetime Guarantee

Lifetime Guarantee

Ethical Jewelry, Guaranteed for Life. Every piece is crafted to be a lasting symbol of beauty and integrity forever. Shop with confidence knowing your item is designed to last a lifetime.

Expert Craftsmanship

Expert Craftsmanship

With certified materials and the finest gemstones, we are committed to excellence. Wear your jewelry with confidence, knowing it was made to last by craftsmen who care.

Ethically Produced

Ethically Produced

Compassion is at the heart of everything we do. We use only simulated, ethically sourced, or lab-grown stones, combined with the finest certified gold, silver and platinum.